

This could jumpstart your word-of-mouth marketing and attract clients right away. You might consider targeting a niche market by specializing in a certain aspect of your industry, like yoga classes. As your brand gains recognition, sales could climb to 2,000 memberships, giving you $1 million in revenue and a tidy profit of $200,000. In your first year or two, if you’re able to sign 500 members, you’d bring in $250,000 in annual revenue and $50,000 in profit, assuming that 20% margin. The average profit margin of a gym is 20%, while the average annual cost of gym membership is about $500.

Setting up a business name and corporation

Number of businesses – There are more than 100,000 gym, health, and fitness clubs in the US.(( )).Growth forecast – The global health and fitness club market is predicted to grow by 7% annually through 2027.(( )).The industry is still recovering from the pandemic-driven downturn in 2020.(( )) Industry size and past growth – Following a decade of steady growth, market analyst IBISWorld values the US fitness industry at more than $36 billion.New workouts are popping up as well, such as Pound, a cardio jam session inspired by the beat of drum-playing. The most popular fitness classes are yoga, Pilates, circuit training, and high-intensity interval training. Outdoor spaces for workouts and personal training are also trending, so gyms have been looking to use outdoor areas for classes and workouts. Hybrid members have the option of taking advantage of the gym’s online offerings - from a personal trainer to a variety of yoga and fitness classes - or coming to the gym in person. Long hours – Gyms tend to be open 12 hours or more per dayĪn appealing new concept called hybrid gym membership has the potential to shape the future of the industry.Competition – Most areas have many gym options.Startup costs – The gym space and equipment won’t come cheap.
